Why Loving Mother

Our mission is to offer products that caring parents, much like myself, would wholeheartedly recommend and make them easily accessible to the NZ market.

Wolf Onesie-AwaMae

AwaMae

Aotearoa Heritage, Nurturing Comfort

AwaMae creates babywear weaving Māori heritage, celebrating culture, identity, and timeless keepsakes

Shop AwaMae

BBCino

Snack & Sips for Little Grips

Our reusable Babycino Cups and Snack Pots are tough enough for toddler tantrums, dishwasher safe and made from non toxic materials.

Shop BBCino

Grass & Air

Rain-Ready Adventures

Grass & Air is an outerwear and swimwear brand bringing fun playwear that makes it easy for kids to get outdoors for adventures, whatever the weather.

Shop Grass & Air

Anchor and Arrow

Where Style Meets Comfort

Mother-led, sustainably crafted baby essentials blending practical design with soft, hand-painted prints and timeless appeal

Shop Anchor & Arrow

Island Pepe

Little Ones, Island Roots

Pasefika-inspried baby essentials and gifts that celebrate culture, language and love

Shop Island Pepe

Natures Touch

Inspired by nature

Using the best quality, organically sourced (where possible), ingredients that soothe, calm, hydrate and nourish. Many of our products are also vegan friendly.

Shop Natures Touch

Nana Huchy

Soft Memories, Timeless Imagination

Melbourne’s Nana Huchy crafts plush toys that inspire imagination, comfort, and cherished memories

Shop Nana Huchy

Gift Baskets

View our range of Baby Gift Baskets to take away the thinking for your next Baby Shower or Gift.

Shop Pre-made Gift Baskets

FAQ's

Product Safety & Information

Are your products safe for babies?

Yes. All our products are carefully selected to meet or exceed safety standards. Where applicable, items are tested for non-toxicity, BPA-free materials, and age appropriateness.

What age range are your products suitable for?

Each product page lists the recommended age range. If you’re unsure, feel free to contact us and we’ll be happy to help you choose the right item.

Do you sell organic or eco-friendly products?

Yes! We offer a range of organic, sustainably sourced, and eco-friendly baby products. Look for the “Organic” or “Eco” label on product pages.

Are the colors and designs exactly as shown?

We do our best to display accurate product images. Slight variations may occur due to lighting or screen settings, but quality and functionality are always guaranteed.

Shipping & Delivery

Where do you ship to?

We currently ship nationwide and to select international destinations. Shipping availability and costs are shown at checkout or on our Shipping page.

How long does delivery take?

Orders are typically processed within 1–2 business days. Delivery times vary by location and shipping method, usually between 2–10 business days.

Do you offer Click & Collect?

Yes, we’re happy to offer a Click & Collect option. We are based in West Auckland. Please email us to confirm availability and collection times before selecting this option.

How can I track my order?

Once your order has shipped, you’ll receive a tracking link via email so you can follow your delivery every step of the way.

Returns & Refunds

What is your return policy?

We accept returns within 30 days of delivery, provided items are unused, unwashed, and in their original packaging.

Can I return a baby product that has been opened?

For hygiene and safety reasons, certain items (such as feeding or personal care products) cannot be returned once opened, unless they are faulty.

What if my item arrives damaged or defective?

We’re so sorry! Please contact us within 48 hours of delivery with photos, and we’ll arrange a replacement or refund.

For full details, please review our Returns page.

Payments & Security

What payment methods do you accept?

We accept major credit and debit cards (including Amex), PayPalAfterpay, and Zip.

Is my payment information safe?

Absolutely. Our checkout is fully encrypted and compliant with industry security standards to keep your information secure.

Orders & Customer Support

Can I change or cancel my order?

If your order hasn’t shipped yet, please contact us as soon as possible and we’ll do our best to assist.

Do you offer gift wrapping or gift messages?

Yes! Gift options are available—please add the gift wrapping item to your cart. More information can be found here. Perfect for baby showers and new arrivals.

How can I contact customer support?

You can reach us via email, live chat, or our contact form. We aim to respond within 24 hours on business days.